HOHO (Hop-on-Hop-off ) is an unique concept, introduced for the first time by Delhi Tourism & Transportation Development Corporation Ltd (DTTDC) with Prasanna Purple Mobility Solutions Pvt. Ltd. (PPMSPL) and Urban Mass Transit Company Ltd. (UMTC) in our country. HOHO boasts of an international presence and operates in London, Rome, New York, Sydney, Barcelona & other cities across the globe. launched on World Tourism day, just before the Commonwealth Games in Sep 2010. Apart from the 20+ places of interest, the product offers flexibility to the passenger to alight and board at his / her will, thereby giving the person, to exercise choice, on the time, he /she could spend at individual places. HOHO.