People was launched in 2008 as a fashion wear brand offering international and fusion styles to the family at an affordable price. Originally part of the popular Peter England brand, it broke away to develop its own distinct identity in 2009.
People is a complete brand offering proprietary prints, designs and fits. Its merchandise is not only functional, but universally appealing with trendy cuts and styles. The product line is characterized by a spirit that fuses local nuances with international style, creating an attitude that is as at home on the street as it would be on a ramp.
People was born of a fashion idea where classic styles meet and complement a modern global outlook, transcending the cultural divide between east and west. Highly inspired by global colours, customs, and celebrations, the People range is practical, affordable, and trendy, without being confined to fashion diktats.
The People fashion story is one of mix and match. To spin ideas and colours. To mix creativity with music. To remix styles and patterns. That is the brand of expressing your individuality, of creating your own look by exploring various.
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